The special initiative, which with a programme of workshops, demonstrations and talks, is aimed at
•Orthopedics
•Healthcare stores
•New generations of orthopedic technicians.

The aim of the initiative, through in-depth sessions and immersive sessions in a workshop room and interactive area, is to address issues crucial to the competitiveness and evolution of the profession.

Ortho 4 Future’s interactive area simulates the latest generation of stores, allowing visitors to enjoy an immersive experience between the most innovative display solutions for the orthopedic and healthcare store and the most advanced customer service offerings.

Case study: diabetic foot, knee, wrist
• Treatments and solutions: question/answer sessions between orthopedic technicians and doctors

New technologies to support the orthopaedic technician
Use of digital technologies to:
• Biometric evaluation
• Orthoprosthetic production

Communicate, promote and organize point of sale activities
• Social media: communicate effectively
• Rating: manage platforms and reviews, build customer loyalty
• Point of sale marketing

The conference conducts a qualitative analysis dedicated to the major challenges facing orthopedic technicians and entrepreneurs in the sector. Interesting insights emerge into the evolution of the professional role, the required skills, the critical issues and opportunities in the market. We discuss this with some representatives of the orthoprosthetic world to explore upskilling opportunities, business opportunities, and future prospects.